Hooked. На крючке. Как создавать продукты, формирующие привычки. Hooked. On The Hook. How To Create Habit-Forming Products
SKU: 89949620832

Hooked. На крючке. Как создавать продукты, формирующие привычки. Hooked. On The Hook. How To Create Habit-Forming Products

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Hooked. На крючке. Как создавать продукты, формирующие привычки. Hooked. On The Hook. How To Create Habit-Forming ProductsHooked. . , . Hooked. On The Hook. How To Create Habit Forming Products , , , . , '': , . , , , , , , . ' . , '. SPECIFICATIONS: Author: Nir Eyal Language: Russian Number of pages: 272 pst Format: Paperback Size:5 () A5 (Standard) Weight: 300 g ISBN: Does not apply

Hooked. На крючке. Как создавать продукты, формирующие привычки. Hooked. On The Hook. How To Create Habit-Forming Products

Книга рассказывает о том, как, совершенствуя свои продукты, сделать их незаменимыми. Опираясь на результаты многолетних исследований и большой практический опыт, Нир Эяль и Райан Хувер описали модель 'крючка': четырехэтапного процесса, который успешные компании используют для формирования потребительских привычек.

Прочитав эту книгу, вы освоите базовые принципы, лежащие в основе множества вызывающих привыкание вещей, которыми мы пользуемся ежедневно, а значит, сможете создавать продукты нового поколения, способные завоевать настоящую любовь потребителей.

Ранее книга издавалась под названием 'Покупатель на крючке. Руководство по созданию продуктов, формирующих привычки'.

SPECIFICATIONS:

Author:Nir Eyal - Нир Эяль

Language:Russian/Русский

Number of pages:272 pst

Format:Paperback

Size:А5 (Стандарт) / A5 (Standard)

Weight:300 g

ISBN:Does not apply

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SKU: 89949620832

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Placeholder
Bozeman, US
★★★★★ 5
Fit perfect
Color: Soft Lavender, Size: X-Large
The fit was perfect. Love the colors. Quality of the shirt is very good especially for the price.
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Reviewed in the United States on May 31, 2026
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Mark pooler
Birmingham, US
★★★★★ 4
Travel shirts
Color: Blush Pink, Size: XX-Large
Their very well made and a good value but not even close to being was and wear.
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Reviewed in the United States on April 18, 2026
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Tom Kio
Lake Worth, US
★★★★★ 5
cotton blend
Color: Blush Pink, Size: X-Large Tall
The item says it is 55% cotton and 45% polyester. In fact the shirt label says 100% cotton. Very satisfied with the shirt as it looks good, wears good, and a nice shirt overall
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Reviewed in the United States on April 28, 2026
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Ditte Wager
Birmingham, US
★★★★★ 5
Great fit
Color: Crisp White, Size: Small
Shirt is great. Nice fabric.
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Reviewed in the United States on May 22, 2026
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Maren M
Battle Creek, US
★★★★★ 5
Good quality
Color: Crisp White, Size: Medium
Fit is great, feels like a durable material. Generally a very nice shirt! Bought this for a 5’ 10” male who is 150lbs. Medium was just right, with a little bit of breathing room.
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Reviewed in the United States on May 14, 2026

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